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Business model[ edit ] The SeekingArrangement business model is based on a membership system. Sugar Babies create profiles and join the website free of charge. Sugar Baby members who register with their university email address automatically qualify for a Premium Membership status. After the trial period has expired, members have the option to either purchase credits for expanded messaging privileges on a monthly basis or on an annual basis with the Diamond Package [11]. The initial model also relied heavily on their stated mission for membership acquisition and retention, by stating that both Sugar Daddies, Sugar Babies and Mommas could get what they wanted when they wanted.

Such criticism on more traditional relationships, namely, that traditional relationships do not offer such advantages and the statement by its CEO Brandon Wade that love is "a concept invented by poor people" [12] started to back lash; and in terms of the its business model competitive analysis, it fell short of foreseeing the large market gap this would create for other dating sites to explore the market share consisting of genuine sugar babies seeking true relationships [13].

Membership[ edit ] Members join for free, and can currently access the site from countries [3] with translations in ten languages. There are additional offices located in Ukraine and Singapore. Sugar Baby Members[ edit ] Currently there are a combined 2. In , over 1. The number one university on the list was the University of Texas with new sign-ups in However, background checks are mandatory for Diamond Tier.

Background checks include providing screening services for site members reviewing user records for flags such as: There is a one-time fee associated with the member background check process charged to the account holder. Users who successfully become background verified are indicated with a badge on their site profile.

Controversy[ edit ] SeekingArrangement. Surveillance footage from the yacht shows Alix Tichelman, a woman he met on SeekingArrangement. Hayes died later from an apparent overdose.

This increase translates to the average of 1, daily users increasing to 2, accessing the site at this reported time. Representative Anthony Weiner posted a photograph of sexual nature via his Twitter page. Six women would come to light admitting that they had engaged in sexually charged phone relationships with the married representative.

Leathers has since admitted to using similar sites since the age of Richards had met the girl through SeekingArrangement. The court heard that the year-old girl in question told Richards on a number of occasions that she was Multiple aspects were covered including the allowances Sugar Babies typically requested, gifts received and the age ranges involved.

The article highlights that pairings seemed to likely tip towards older male—younger female partners. Some actually sought encouragement or financial advice. In these instances, sex was not discussed and the agreement became exchanging companionship for an opportunity of self-improvement. In other cases, sex became an integral piece of the agreement with Generous members and limits are clearly described by interviewed Sugar Babies.


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